In 2024, Invest Moldova Agency once again demonstrated the effectiveness of its support programs for exporters, significantly contributing to the international trade development of Moldovan products. Two of the year’s most important initiatives—the export missions conducted in Romania and Germany—highlighted the program's commitment and remarkable results.

On November 15, in Bucharest, the third edition of the "Export Missions" Program brought together 54 Moldovan companies, which participated in over 696 B2B meetings with 82 Romanian buyers. The event served as an ideal platform to promote traditional Moldovan products such as apples, grapes, and plums, while also introducing new products to the Romanian market, like frozen pastries. The mission's success was reflected in the rapid contracts secured with renowned retailers such as Kaufland, opening new growth prospects for Moldovan exports.

At the end of November, another key stage of the program took place in Hamburg, Germany, where 21 Moldovan companies had the opportunity to engage directly with 16 German buyers in over 165 B2B meetings. Spanning two days, the events focused on the fruit and wine sectors, showcasing the quality and competitiveness of Moldovan products in a particularly demanding market. This mission contributed to strengthening trade relations and opening new sales channels for local producers.

During the wrap-up event held on December 17 at Digital Park, the achievements of these initiatives and their direct impact on Moldovan exporters were presented. The statistics speak for themselves: more than 50 companies reported new exports generated with the support of the Invest Moldova Agency's programs, adding over USD 7 million in additional exports.

Planning the Next Steps:
To evaluate the tangible impact of the B2B meetings and continue supporting exporters, Invest Moldova Agency has established a structured monitoring process with several phases:

  • First Evaluation (after 3 months): February 17-28, 2025 – Initial analysis of results and exporters’ progress.
  • Second Evaluation (after 9 months): September 1-12, 2025 – Review of strengthened trade relationships and generated contracts.
  • Final Evaluation (after 12 months): November 17-28, 2025 – Measurement of long-term results and identification of new opportunities.

These outcomes reaffirm the Republic of Moldova’s position as a reliable partner in international markets and reflect the Agency's commitment to helping exporters overcome challenges and capitalize on global opportunities. Through such programs, Moldovan products continue to strengthen their presence in demanding markets, while local companies expand their trade horizons, contributing to the country’s economic growth.